Course Overview
Discover how AI can be a sophisticated partner in your qualitative research work. This course supports both AI novices and experienced users and builds practical competencies for using AI tools across the qualitative research lifecycle, from generating research questions to conducting thematic and sentiment analysis. By the end of the course, you will have a clear ethical framework and hands-on experience with leading AI platforms.
What You Will Learn
Participants learn how to apply AI to qualitative methodologies in practical, responsible ways. The course explores prompt engineering for research question development and AI-assisted coding techniques, and it builds confidence using AI for thematic and sentiment analysis. Participants also strengthen their ability to maintain confidentiality, reduce biases, and ensure transparency while integrating AI tools into qualitative research practice.
Course Format
This interactive course is offered either as one 3-hour online session or a half-day in-person session. The course combines demonstrations and hands-on exercises using actual research data. Participants practice with popular large language models such as ChatGPT, Claude, and Llama, and they build a custom AI tool tailored for qualitative analysis.
Module Breakdown
The session begins by exploring where AI can support qualitative research across the full lifecycle, including generating and refining research questions. Participants then work through practical applications for qualitative methodologies, including prompt engineering and AI-assisted coding techniques. Through demonstrations and hands-on exercises using actual research data, participants practice with ChatGPT, Claude, and Llama and build a custom AI tool tailored for qualitative analysis. The session also emphasizes best practices for mindful AI integration, with a focus on maintaining confidentiality, reducing biases, and ensuring transparency.
Who Should Attend
This course is designed for professionals conducting qualitative research and analysis who want practical skills to integrate AI tools into their workflow. It is appropriate for both AI novices and experienced users.
Prerequisites
There are no prerequisites for this course.

Instructor: Thomas Hughes
